Coda 2

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Thu Feb

How to Create a Custom Google Analytics Landing Page Conversion Rate Report

In this post I’ll demonstrate how you can set up a custom report to track landing page conversion rates using a custom metric, and custom calculated metric in Google Analytics….

In this post I’ll demonstrate how you can set up a custom report to track landing page conversion rates using a custom metric, and custom calculated metric in Google Analytics.

You can track form fill with events, but this doesn’t allow you to get a really simple drilldown of form fills per page for some reason…

The reason I needed to generate this report is because Marketo does not provide an out of the box report for landing page conversion when you are using self-hosted landing pages (which I imagine is quite popular because their landing page editor isn’t great).

At the end of this tutorial, your report will look something like the below report.

Screen Shot 2016-02-25 at 8.02.57 PM

To achieve this take a quick view of this video, and if you have questions feel free to ask them below!

 

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Type
Sun Oct

Regular Expressions, mod_rewrite, and Apache

This past month I went through the process of migrating all of the posts that I had from thecampuscompanion.com to my new site here at sparqvault.com. The process of migrating…

This past month I went through the process of migrating all of the posts that I had from thecampuscompanion.com to my new site here at sparqvault.com.

The process of migrating all of the content was tough enough, but in order to maintain the traffic that I was receiving from the articles, pictures, and general site content I needed to implement some pretty crazy rewrites.

I was using WordPress multisite so the upload paths for the files were weird. Additionally, migrating all of the filed from multisite upload paths to a regular multisite install was damn near impossible. The rewrites for that were even more difficult. I had to do a workaround based on date.

REGARDLESS, I was extremely impressed by my ability to learn Apache mod_rewrite (even though I didn’t end up using it), basic regular expressions, and a variety of rewrite rules.

Below is the result. FUN!

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